(A) Personal Identification Data

• • Full Name
• • Billing/Shipping Address
• • Email Address
• • Contact Number

(B) Transaction & Payment Information

• Order details (products purchased, price, invoice number)
• Payment method details (processed via secure payment gateway – no card or bank details stored)

(C) Optional Data

• Customer reviews, feedback, or images shared voluntarily for promotions
• Social media interactions (likes, shares, comments on official posts)

(D) Technical Information (for website/app users)

• IP Address
• Browser type and version
• Device information
• Cookies (preferences, shopping cart details, and browsing history)

Order Fulfilment

Process payments, confirm orders, and arrange delivery.

Customer Support

Handle queries, complaints, returns, and after-sales assistance.

Marketing & Promotions

Send offers, discounts, and product launches (only with your consent).

Personalization

Suggest jewellery products based on browsing and purchase history.

Legal & Security

Prevent fraud, comply with Indian IT laws, and safeguard our platform.

Gold-Plated Jewellery

• Verification of product quality & authenticity.
• Post-purchase support like jewellery care guidance.

AD Jewellery (American Diamond)

• Personalized recommendations and festival promotions.
• Warranty/guarantee communications if applicable.

Fashion Jewellery (24 kt 99.99995 Finish)

• Trend analysis and design improvements (customer data anonymized).
• Order tracking and delivery communication.

SSL Encryption on all transactions

on all transactions.

Firewalls & Secure Servers

to prevent unauthorized access.

Limited Employee Access

Only authorized staff can view customer details.

No Storage of Financial Data

Credit/debit card information is processed by third-party secure gateways only.